Comments on: Goggle is experimenting with mortgage lead generation http://lenderama.com/2008/05/30/goggle-is-experimenting-with-mortgage-lead-generation/ The Original Mortgage Blog. Providing the Mortgage Industry with News and Information Since 2005. Fri, 19 Mar 2010 20:00:23 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: mortgage leads http://lenderama.com/2008/05/30/goggle-is-experimenting-with-mortgage-lead-generation/comment-page-1/#comment-2610 mortgage leads Thu, 30 Oct 2008 17:02:25 +0000 http://blog.mariah.com/2008/05/goggle-is-experimenting-with-mortgage-lead-generation/#comment-2610 I do think there is a major trade off for doing that because if they do they tick off and lose some BIG TIME advertisers and they would be completely changing their model. Google's mission is to index the worlds information, not to "provide" the worlds information. I think that one of the biggest reasons why google has been so successful is that they bring the free market and hundreds of choices right into your living room. should this model change, I think Google really looses a lot of apeal and Yahoo takes over. Pigs get fat but hogs get slaughtered. I think that regardless of wether or not it is the lead gen industry or any other industry I think that in the long term it would be a very poor business decision for google to take over that arena. Chad C. I do think there is a major trade off for doing that because if they do they tick off and lose some BIG TIME advertisers and they would be completely changing their model. Google’s mission is to index the worlds information, not to “provide” the worlds information. I think that one of the biggest reasons why google has been so successful is that they bring the free market and hundreds of choices right into your living room. should this model change, I think Google really looses a lot of apeal and Yahoo takes over. Pigs get fat but hogs get slaughtered. I think that regardless of wether or not it is the lead gen industry or any other industry I think that in the long term it would be a very poor business decision for google to take over that arena.

Chad C.

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