Ibis Group blogging seminar notes.

by todd carpenter on 11. Jun, 2008 in Mortgage News

Just a reminder. I’m doing a blogging seminar for The Ibis Group this morning. You’re invited to join our free phone seminar at 9:30 AM Pacific.

To listen, dial 218-486-1400. Enter passcode 33819 #

Here’s an outline with some links.

  • Blogs are websites built on simple, web based publishing software that allows just about anyone the power to publish content onto the Internet.
  • Because blogs are timely and growing, search engines tend to place higher value on them.
  • Blogs are easy on the wallet, but hard on the calendar.
  • Blog for a month, then tell the world about it.
  • The best place to start a blog is WordPress.com
  • Use Blogging to advertise your status as an authority.
  • Blogs allow you to prove your authority instead of simply promising it.
  • Use your blog as a dynamic FAQ
  • Writing about mortgages forces you to learn more about them.
  • See Dan Green, Mike Mueller, and Robert Ashby. Also see Mariana Wagner.
  • Use blogs to grow your sphere of influence.
  • Build a blog that helps local realty agents and other professionals market themselves.
  • Feature them.
  • Invite them to contribute.
  • Seek out realty agents that are involved in social media
  • Comment on their blogs. Add to the conversation.
  • Mention them on your blog.
  • Establish a FaceBook account. Get LinkedIn. Join Twitter.
  • See my profiles for Facebook, LinkedIn and Twitter.
  • Connect with me to see my connections.
  • With Facebook & Twitter, turn “Mr. Salesman” off, and turn your inner “14 year old” on.
  • Join Active Rain. Involve yourself in local and national groups.
  • Bloggers who make it one year are very likely to make it two. This is a long term commitment.
  • Come to REBlogWorld to learn more!

No Responses to “Ibis Group blogging seminar notes.”

  1. Ling 11. Jun, 2008 at 9:10 am #

    I don’t read much of the others, but I’ll endorse reading whatever Robert Ashby writes. His mortgage market updates here are really on the spot and he knows what he’s talking about.

  2. Mariana Wagner 11. Jun, 2008 at 1:26 pm #

    This is a comprehensive, yet easy to swallow to-do list. Awesome.

  3. Todd Carpenter 11. Jun, 2008 at 2:30 pm #

    This conference call was recorded, and will be available next week. I’ll let you all know when it’s up.

  4. Robert D. Ashby 13. Jun, 2008 at 9:05 am #

    I am sorry I missed this one and look forward to the recording.

    Ling – Thanks for the compliment, I am truly honored.

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