Much of what I do these days focuses on networking with web savvy real estate agents across the country. So when Inman Connect, real estate’s Mecca of geekdom comes along, it’s a slam dunk for me to go. This year I was lucky enough meet up with three of lenderama’s contributors. Mike Mueller, Matt Bowe and Daniel Martin. Pictured below.
We also took advantage of this gather to form an ad hoc Morgage 2.0 session at RE Bar Camp. There were about a dozen of us, including Jeff Corbett, Rhonda Porter, George Favvas, and David Gibbons. The discussion only lasted an hour, but could have gone all day. That one session, justified the whole week’s trip for me. It was unbelievable.
There is no Inman Connect type event for the mortgage industry. Something I plan on changing. For now, here’s my case for why you should come to REBlogWorld, my real estate and mortgage focused new media marketing conference on September 19th, at the Las Vegas convention center.
New media marketing works in any vertical.
I went to Blog World last year in spite of the fact that there was no representation from our industry. I really never thought twice about it because I started blogging before just about anyone else in Real Estate and had to learn from the tech, marketing, and political bloggers in the first place. These are the people at the cutting edge of new media. REBlogWorld is co-located at Blog World. When you buy a ticket for REBlogWorld on the 19th, you get to go to the full conference on the 20th and 21st as well. This is the LARGEST blogging and new media conference in the world. If you want to learn how to market in a web2.0 world, there is no other event that can even hold a candle to it.
REBlogWorld is being organized by two mortgage guys.
Every session we built has been designed to accommodate the mortgage professional. Some are primarily focused on mortgage pro’s. Dan Green, the best mortgage blogger in the business will be speaking on how to create credibility through your blog. I will show you how I use blogging to meet real estate agents, and Mike Mueller will lead a session on the latest Mortgage 2.0 marketing opportunities, featuring companies like Rate Speed, Zillow Mortgage Marketplace, Smart Hippo and Bring The Blog.
It’s in Vegas, do I really need to say anymore?
I did a ton of business last week at Inman. But I still considered it a vacation. Anyone following me on twitter probably already knows that. REBlogWorld is your chance to network and party with other web savvy loan originators. This is your chance to connect with real estate geeks. This is your opportunity to learn hard, and party harder.
Who should attend REBlogWorld?
Anyone who sells their professional services, and wants to learn how to market them online should attend. We have 12 sessions on Friday to choose from, and around 70 more over the weekend. After almost three years of blogging, I attended Blog world last year to find I have far more to learn. If you’re just dipping your toes in the pool, there’s and entire track dedicated to beginners. There’s something for everyone.
Nobody’s going to try to get you to sign up for their exclusive marketing system, or contribute to some lobby. Just three days of content coming at you like a fire hose while sin city tries to sweep you off your feet.
I want to change the mortgage marketing game.
Now for the purely self-serving motive. Organizing this conference is my job. You coming effects my wallet, but I have an even more self-indulging motivation. With all due respect, I believe their should be a lot more Dan Green’s out there than Todd Duncan’s. I look forward to the day the Super Influencers go the way of the Dodo. The natural transparency of new media marketing enables the good guys to succeed. Nobody is more discouraged than me at the state of the mortgage industry’s reputation. I want to look back at that Mortgage 2.0 session we held last week, and mark it as the genesis of collaboration between mortgage professionals that will change the game forever.
Mortgage marketing through blogs and new media is still very much in it’s infancy. But there are already professionals out there doing big business through these tools. If you want in, now is the time to act. REBlogWorld pricing goes up on August 22, hotels are filling up, and jet fuel isn’t getting any cheaper.
Amen, very cool, and kick ass.
“nobody’s gonna try and getcha to sign up for their exclusive marketing system.” Now, keep that promise and you’ll win.
I think it’s wierd that somehow our world expects others to not want to make a living.
I will definitely be there if I can get the days off from flying. If not, I will beg the company to let me do the LAS trip so I can at least be there one day.
I am looking forward to what you are putting together and I plan on kicking Dan’s butt in the mortgage blogging world, lol.
I agree – I have been going to inman for years. The last few years have been better than others.
But the mortgage conventions have been weak at best the last two years. If you plan on building a show for mortgage bloggers you need to be creative to pull it off.
I liked Zillow’s beer for bloggers.
Las Vegas is the spot.