When David Gibbons asked me to contribute to Mortgages Unzipped, I tried to squirm out of it. I don’t originate mortgages, lenderama hardly needs the link love, and my resume in the mortgage 2.0 world is already looking pretty good. There’s no upside for me to write for ANY retail mortgage blog.
But, I am Zillow’s biggest fan. Since day one, I’ve hardy ever had anything but great things to say about them. I realize that the Zestimate can be triped up. That they are almost as much competitors to real estate and mortgage professionals as they are partners. That the Mortgage Marketplace is far from the perfect solution.
But what solution is?
From day one, Zillow has looked for ways to open discussions about real estate and mortgages. They OWN transparency in our industry. More importantly they keep working to get better. The way every online marketer approaches real estate and mortgages is under pressure from what Zillow does. Am I saying they have the perfect solution? No. But they are the single greatest agent for change in our industry, and I’m rooting for them big time.
Some time after REBlogWorld is over, I’ll be contributing to Mortgages Unzipped. Fellow lenderama contributor, Mike Mueller is already there. As are several of the industries most forward thinking loan originators.
Maybe you should be contributing.
There’s no doubt that contributing to Mortgages Unzipped is going to drive some serious attention to you. In some respects, it’s a way to market yourself on Zillow without quoting a single interest rate. More importantly, success for this blog means a stronger Zillow Mortgage Marketplace. And in my opinion, that’s good for the whole industry.
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