I get this question an awful lot… “If you were me, what would you do to jumpstart your paycheck?” It’s a fair question as I can see where many of these loan officers are coming from. Just look at how much the market has changed.
The inherent problem in answering a question such as this one [...]
Today I’d like to share a little tip with you that has helped me out a lot. This would fall into the mortgage lead generation category. We’re all busy right? No one would argue that point. But don’t you often find that sometimes you feel like you’re working a LOT, and very little is getting [...]
Good morning!
Just a quick reminder that today’s teleseminar (You’re going to love this title) - “Kick Ass Ways to get Realtor Business” is nearly full. Last weeks teleseminar was about 10 shy of our maximum capacity of 300. We’ve actually soent some time getting the word out for this weeks teleseminar, so we expect it [...]
The Worst Loan officer in the World
I’ve created an imaginary situation for you to read. This guy is a loan officer/trainer, and this is a list of his preferred methods to market himself. Would you buy into his products/methods? (The answer will quickly become obvious)
He claims to have the solution for loan officers who [...]
Amidst all the news and debating about what could/should/will happen with a bailout, I wanted to post a quick reminder of what marketing tools you should have in your arsenal to keep your pipeline flowing. I was going to title this as a loan officer marketing post, but in reality, whether you are a loan [...]
It happens to the best of us… We live in the “information age” and true to the term, every one of us is assaulted with a mind-blowing number of messages, advertisements, and potential distractions each day. Because of this, it’s a relatively simple matter to have your days, weeks, and even months bounce around like [...]
Our latest audio newsletter is up! Thanks for all the kind emails and comments. We’ll keep them coming! Today’s topic:
RE: A guaranteed way to fail at getting business from real estate agents.
Did you know that you have 86,400 seconds in each of your days? Nearly 24,000 of those are spent sleeping, and [...]
Here is Part 2 of the article: How Do You Stack Up? Part 1 can be found here: Click here for Part 1
A Database
Each year I speak to thousands of loan officers. Would you like to take a wild guess as to how many have a true database? (Other than sticky notes) I would guesstimate [...]
NOTE: This article is very direct, and pulls no punches! If you are serious about making a change for the better, you should read the entire article now!
In today’s article we’re going to deal with cold hard facts and nothing else. No opinions, [...]
With the tightening of the mortgage markets, we see a lot of new ‘vendors,’ offering a seemingly needed product: paid credit repair. We even have one here on Lenderama who seems like a good guy. There is no worse idea for originators to pursue than relying Credit Repair customers to pay your personal mortgage. Nothing [...]
This post is WAY off topic (for me) - sorry. I think it’s important though.
I spend a great deal of my time writing, emailing, calling, and meeting Loan Originators all over the country in an effort to grow my business.
My message is pretty simple - my organization helps turn credit challenged prospects into a future pipeline [...]
In addition to REBlogWorld, I’ve been volunteering to help organize a free new media event in SanFransisco this month called RE BarCamp. If you’re going to Inman Connect, you definitely want to go a day early and join us!
I’ll be on a live roundtable today at 1PST to talk about it.
Check out Dustin Luther’s blog [...]
I thought it would be fun to post some of my favorite “strange but true” facts about the good ol’ U.S.A. :) Before we get to these, I wanted to invite any and all who are able to come see us next week near Atlanta on Wednesday, and Orlando on Thursday of next week for [...]
Rhonda Porter just wrote the same post I’ve been trying to make time for the last few days. Thanks Rhonda!
Free Credit Monitoring…available for a limited time
Trulia gave me a rundown of their new marketing platform, Trulia Pro last week. I was all set to sit down and write a big long post tonight until I saw they created a nice little video about it for me.
At $29 a month (the annual price), Trula’s Spotlight Ads are an affordable marketing opportunity [...]
June 20th (that’s Friday folks!) is you last chance to save $200 off the door price for REBlogWorld. Register now to get all three days of REBlogWorld, and BlogWorld & New Media Expo for just $250.
Airline flights to Vegas are still dirt cheap. Now is the time to get maximum value out of this event. [...]
I held a conference call for the Ibis Group about a week ago on
Using Social Media to Meet Real Estate Agents and Grow Referral Networks
* Leverage blogs to create real-world relationships with real estate agents.
* Use blogs to establish credibility in your market.
* Effectively use social networks like Facebook, Twitter, and Active Rain to generate [...]
Leads 360 is a longstanding sponsor of lenderama. It’s thanks to companies like them that I can pay for the costs involved in maintaining infrastructure involved in keeping up with our ever increasing web traffic.
They have a new product called Leads 360 Express, and I’m happy to share Avi Fischer’s (Leads 360 Marketing Manager) announcement [...]
Good morning!
Just a brief heads up that I’m at it again… Yep, I’m running free training teleseminars this week. Most notably, tomorrow we have a FSBO Marketing training session scheduled with Doren Aldana as part of his Meetings With Mortgage Masters interview series.
We’ve already had plenty of questions submitted, but if you’d like to participate [...]
It must be ten years old, and I’ve been using the term “flaming logo” ever since. To me, a flaming logo is something that looks really cool, but once the shine wears off, turns out to be less than useful. I’m willing to be persuaded otherwise, but my first reaction to [...]
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